Podcast
Creator Economy
Creators
There is no single blueprint for building a creator business. Here is how three of our clients proved that.
Tips
YouTube
What does smart money management actually look like for creators? Drawing on insights from across the industry, we break down the most common mistakes and how to avoid them.
Events
Second year at Cannes Lions. This time we meant business!
News
The news is out. More countries are following Australia's lead on the social media ban and for creators the time to think about adaptations is now, not later. Check out our thoughts 👇
We understand the needs of a creator because we have built everything around them.
Your content is your business. But who actually owns it?
For years the industry talked about creators. This year the biggest stages in the world are finally handing them the microphone.
For years, being a creator meant hoping the algorithm was kind and the brand deals kept coming. That era is ending, and what's replacing it is far more interesting.
Jamie Laing and Sophie Habboo started on a reality TV show. They ended up with a Disney+ series, a BBC Radio 1 slot, a hit podcast, and a red carpet moment that stopped the internet. This is what building a modern media career actually looks like.